These website prompt examples are engineered for one thing: copy that converts. Each targets a specific page section with the constraints that make AI output usable.
Hero section
“Write hero copy for [product] targeting [audience]. Requirements: 6-word headline focused on the outcome (not the feature), 2-sentence subheadline naming the transformation, 3 CTA button options under 3 words each. Tone: [confident/warm]. Avoid hype words.”
Pricing page
“Write copy for a 3-tier SaaS pricing page ([tiers + prices]). Per tier: 5-word tagline, 6 feature bullets (start each with a verb), one line on who it’s for. Mark [tier] as ‘Most popular’. Add 4 FAQs covering billing, cancellation, trials, discounts.”
About page
“Write a 200-word Our Story for [business]. Cover: origin (1-2 sentences), what makes us different (wood-fired oven / local ingredients / etc.), our promise to customers. Warm and specific — no corporate jargon, no ‘we strive for excellence.'”
FAQ page
“Draft 8 FAQs for [business type]: cover [shipping/guarantee/returns/top concern]. Each answer 2-3 sentences. Tone: friendly expert. End the trickiest answer with reassurance.”
Landing page (full)
“Outline a full landing page for [offer]: list 8 sections in order with one-sentence purpose each (hero, social proof, problem, solution, features, testimonials, pricing teaser, final CTA). Then write the hero + final CTA sections in full.”
SEO metadata
“Write SEO metadata for an article about [topic]: title tag under 60 characters with keyword near the front, meta description under 155 characters, URL slug, and 5 long-tail keyword variations for subheadings.”
Testimonials section
“Write 3 fictional-but-realistic testimonials for [product] from [persona 1/2/3]. Each 2 sentences: specific result + emotional note. Vary sentence structure. No exclamation marks.”
Contact page microcopy
“Write contact page microcopy: 2-sentence welcoming intro, field labels + placeholders (name/email/message), submit button text (not ‘Submit’), success message, error message. Under 120 words total.”
404 page
“Write a funny-but-helpful 404 page: 1-line apology with personality, 3 links to suggest (homepage, search, contact), under 40 words. Brand voice: [playful].”
Blog post intro
“Write a 120-word blog intro about [topic] that opens with a surprising stat or question, names the reader’s pain point in one sentence, and promises 3 specific takeaways. Conversational tone, no throat-clearing.”
Call-to-action section
“Write a final CTA section for [offer]: 1-line urgency (without fake scarcity), restate the main benefit in 10 words, button text under 4 words, and a 1-line risk-reversal (guarantee/trial). Confident tone.”
Why constraints matter
Notice every prompt includes word counts, forbidden words, and structure. AI fills whatever space you give it — constraints are what keep web copy tight enough to convert.
Shortcut
Our AI prompt generator builds section-specific website prompts from a one-line description — try the hero or pricing flow free.